Thursday, May 2025

09:00 AM - 09:20 AM

Room: LL20A

Session: Automotive Display Performance Improvements

Novel Automotive Display Experiences Beyond Large Display Areas

Invited

• Kai Hohmann

  Continental Automotive Technologies GmbH

Description:

This paper will introduce 5 novel automotive user experiences beyond traditional flat direct view displays and head up displays. It highlights Scenic View Visor Displays, Under Display Camera through OLED, true Curved In2Visible displays, transparent sculptural displays and finally the latest user experience introduced on CES 2025 called emotional cockpit which orchestrate multiple emerging display technologies. All opportunities will be introduced from use case over display technology towards challenges and finally solutions for implementation.